Cosmetics are a category where the requirements for exposure and safety are high. The products in most cases require a high value and the packaging is small and easy to steal. A well-designed display alone is often insufficient.
The idea with Frepart’s concept “Safe Exposure” is that we raise the level of safety by building in smart functions that protect the products. An alternative can be an automated opening and closing function that can be controlled by the staff. At the same time, the products are made well-exposed and easy to shop.
The exterior, ie design, choice of materials and interior, is adapted to the products, to the brand and to the location of the place in the store.